Explaining SEO

SEO for a New Website The myths of Search Engine Optimization In our industry, we hear the same thing (or some variation of the same thing) constantly. We consistently hear clients ask why their new website isn’t coming up on page 1 of Google when they search for it. The truth is it’s because if you opt out of SEO … Read More

How do you Grow Your Reach on Social Media?

How do you Grow Your Reach on Social Media? Social Media Strategy for Small Businesses Hello! Deciding how to run your social media accounts can be tricky. How do you grow an audience? How do you develop your brand? How do you convert sales? Here are a few initial steps that should happen in order to get you pointed in … Read More

Food Trucks

Food Trucks: The Delicious Designs We Love Branding on the Go With summer winding down and cooler weather upon us, we’re starting to reflect back on all of the great food trucks we visited. Whether parked outside of a bar, a music festival, or an office, fresh food that comes to you is an absolute game changer. But it’s certainly … Read More

The Evolution of a Tiger

The Evolution of Tony the Tiger The Kellogg’s Mascot Through the Years The cereal aisle: it can be daunting. It’s a giant wall of boxes plastered with blindingly bright colors, bowls piled high with crunchy bits, milk inexplicably splashing out of spoons, and wild cartoon mascots who honestly look like they need to cool it with the sugar intake. I … Read More

Find a Problem, Sell the Solution

Remember when you would visit the pediatrician as a child? You would sit on the table, and the doctor would inevitably point to a chart of smiley faces to gauge your pain. Ranging from no pain to excruciating pain, the doctor would use this to determine whether you really broke your arm or if you were just holding out for … Read More

10 Steps to Developing a Brand

Creating a Brand Follow these 10 steps to create an impactful brand 1 Business Strategy When we talk about your business strategy it’s important to know that this should, and can be, a loose idea. It’s at this point that you start to think about what your goals are for the business. You should be setting up a plan to … Read More

10 Steps to a Perfect Email Marketing System

Email marketing is a great way to get the word out to your customers about new events, offers, or products. Not only does it help generate engagement with your audience, it creates a sense of community among your customers and strengthens your brand. Here are the ten steps to a perfect email marketing system. 1. Make it Easy You can’t … Read More

SEO Report Breakdown

Breaking Down our Local SEO Report SEO Explained Our SEO clients get the standard monthly reports that all the other guys offer. But one thing we like to do to set ourselves apart is give our clients their highlight cover. This is the first page you’ll see on our SEO reports and it gives you a play-by-play of success and … Read More

A Strong Logo Design Matters

Author: Josh Hastings – Contributor; Check out my blog Money Life Wax Or…maybe you are in charge of marketing for a company. Someone wants to know more about your company and they don’t have time to read the about me section. Does your brand answer their questions? Is your brand, specifically your logo recognizable? Are you distinguishing yourself from the … Read More