Find a Problem, Sell the Solution

Remember when you would visit the pediatrician as a child? You would sit on the table, and the doctor would inevitably point to a chart of smiley faces to gauge your pain. Ranging from no pain to excruciating pain, the doctor would use this to determine whether you really broke your arm or if you were just holding out for … Read More

10 Steps to Developing a Brand

Creating a Brand Follow these 10 steps to create an impactful brand 1 Business Strategy When we talk about your business strategy it’s important to know that this should, and can be, a loose idea. It’s at this point that you start to think about what your goals are for the business. You should be setting up a plan to … Read More

10 Steps to a Perfect Email Marketing System

Email marketing is a great way to get the word out to your customers about new events, offers, or products. Not only does it help generate engagement with your audience, it creates a sense of community among your customers and strengthens your brand. Here are the ten steps to a perfect email marketing system. 1. Make it Easy You can’t … Read More

SEO Report Breakdown

Breaking Down our Local SEO Report SEO Explained Our SEO clients get the standard monthly reports that all the other guys offer. But one thing we like to do to set ourselves apart is give our clients their highlight cover. This is the first page you’ll see on our SEO reports and it gives you a play-by-play of success and … Read More

A Strong Logo Design Matters

Author: Josh Hastings – Contributor; Check out my blog Money Life Wax Or…maybe you are in charge of marketing for a company. Someone wants to know more about your company and they don’t have time to read the about me section. Does your brand answer their questions? Is your brand, specifically your logo recognizable? Are you distinguishing yourself from the … Read More

Understanding Your Target Audience

understanding your target audience

The target audience is simply the type of person a product should appeal to. And before we get started, let me say that your target audience isn’t “anybody with hands”. I mean if it is, and you have that kind of budget, please, step to the front of the line and enjoy this complimentary taco!  IT’S NOT EVEN TUESDAY! So, … Read More

Facebook’s Latest Impact on Businesses

Mark Zuckerberg recently released a statement on his personal Facebook page that shook the business community substantially. He said quite a bit about how the world uses his social media platform. He said he wants his team to strive to create the best user experience possible for people all over the world. He wants to work hard to keep things … Read More

4,000 hits for under $40

Full discretion, I did get this idea off of something I heard on the #AskGaryVee show. But that’s what the show is for. It’s like a couple of go getters yelling at each other after drinking a ton of Red Bull and pitching ideas about growth. Some of you know that I moved my family to Fredericksburg and started splitting … Read More